Department/School

Operations and Supply Chain Management

Date of this version

2013

Document Type

Article

Keywords

New Product Development, Project Characteristics, Development Practices, NPD Performance, Product Complexity, Project Uncertainty, Technology Management

Abstract

Concurrent product development process and integrated product development teams have emerged as the two dominant new product development (NPD) “best practices” in the literature. Yet empirical evidence of their impact on product development success

Published in

Journal of Product Innovation Management

Citation/Other Information

30(2), 331-348.