Most Recent Additions

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Notes from the Editor
Bruce Gleason

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Branding Beyond Prejudice: Cultural Branding and Consumer Well-being in Multicultural Marketplaces
Catherine Demangeot, Natalie Ross Adkins, Rene Dentiste Mueller, Geraldine Rosa Henderson, Nakeisha S. Ferguson, James M. Mandiberg, Abhijit Roy, Guillaume D. Johnson, Eva Kipnis, Chris Pullig, Amanda J. Broderick, and Miguel Angel Zúñiga

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Consumer Empowerment in Multicultural Marketplaces: Navigating Multicultural Identities to Reduce Consumer Vulnerability
Amanda J. Broderick, Catherine Demangeot, Natalie Ross Adkins, Nakeisha S. Ferguson, Geraldine Rosa Henderson, Guillaume D. Johnson, Eva Kipnis, James M. Mandiberg, Rene Dentiste Mueller, Chris Pullig, Abhijit Roy, and Miguel Angel Zúñiga

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No harm done? Culture-based branding and its impact on consumer vulnerability: A research agenda
Amanda J. Broderick, Catherine Demangeot, Eva Kipnis, Miguel Angel Zúñiga, Abhijit Roy, Chris Pullig, Rene Dentiste Mueller, James M. Mandiberg, Guillaume D. Johnson, Geraldine Rosa Henderson, Nakeisha S. Ferguson, and Natalie Ross Adkins

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When and how do Differences Matter? An Exploration of Perceived Similarity in Teams
Mary E. Zellmer-Bruhn, Mary M. Maloney, Anita D. Bhappu, and Rommel Salvador

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The Lasting Imprint of Teams: Project Teams and Intra-Organizational Network Formation
Mary M. Maloney, Priti Pradhan Shah, and Mary E. Zellmer-Bruhn

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Spillover Coordination from Global Teams
Mary M. Maloney, Mary E. Zellmer-Bruhn, and Priti Pradhan Shah

*Updated as of 08/19/17.