A Trick Men Learn in Paris: Hemingway, Esquire and Mass Tourism
Explores the influence of Hemingway’s 1930s Esquire “Letters” on modern tourism. Maier looks at the tensions inherent between authentic travel and commercial tourism and the impact of Hemingway’s early travels as an expatriate in Europe on his travel ideology. Discusses the author’s paradoxical need for both adventure and luxury in his travel, concluding that Hemingway’s writings and Esquire’s advertising linking rugged activities to luxury items helped shape tourism marketing following World War II.
Maier, Kevin. “A Trick Men Learn in Paris: Hemingway, Esquire and Mass Tourism.” Hemingway Review 31, no. 2 (Spring 2012): 65-83.