Title
The Effect of Near- Versus Distant-Future Mindsets on Socially Responsible Investors' Mutual Fund Preferences
Department/School
Marketing
Date of this version
2012
Document Type
Article
DOI
https://doi.org/10.1057/fsm.2012.5
Abstract
Socially responsible investing (SRI) has seen tremendous growth in recent years. For SRI investors, choosing among potential SRI investments often requires making trade-offs between social responsibility and financial aspects of the investment. In this study we examine contexts where investors are more vs. less willing to make such trade-offs, specifically in the context of SRI-guided mutual funds among Muslim investors. We expect that priming a near-future mindset will make respondents less likely to trade-off social responsibility for financial considerations while priming a distant-future mindset will make respondents more likely to make such trade-offs. Using a discrete choice experimental design among Saudi Arabian adults, we find support for our hypotheses. Managerial implications and directions for future research are discussed.
Volume
17
Published in
Journal of Financial Services Marketing
Citation/Other Information
Alexander, D., Sailors, J., Al-Khatib, J. A., & Al-Habib, M. I. (2012). The effect of near- versus distant-future mindsets on socially responsible investors’ mutual fund preferences. Journal of Financial Services Marketing, 17, 67-79. https://doi.org/10.1057/fsm.2012.5